09.27.21
With football season in full swing, tailgating is the cherished pastime for gridiron fans by and large.
Introducing the Homesick x Bud Light Tailgate Candle ($34) from the home fragrance and lifestyle brand and one of America’s favorite brews. Packaged like a four-pack of Bud Light beer, the scent is meant to transport users to that exciting stadium party with good friends – all within the comfort of your home.
Introducing the Homesick x Bud Light Tailgate Candle ($34) from the home fragrance and lifestyle brand and one of America’s favorite brews. Packaged like a four-pack of Bud Light beer, the scent is meant to transport users to that exciting stadium party with good friends – all within the comfort of your home.
"We're a team full of football fans here at Homesick, and we wanted to celebrate its return by doing what we do best: capturing our favorite memories in a fragrance," said Lauren Lamagna, general manager at Homesick. "Just like no tailgate is complete without Bud Light, this candle wouldn't have been complete without the expert input from the Bud Light team. We had a blast bringing this to life together, and hope all football fans enjoy it as they gather for game day with friends."
For those who are unable to make it out to this year’s epic pre-game fetes, the aroma of fresh-cut grass, smoked charcoal, hops, dried face paint, a fresh new jersey, and pigskin will fill your senses with the lighting of a single wick.
"Bud Light fans have been chomping at the bit to get out there and cheer on their favorite football team with a beer in hand. As the official beer sponsor of the NFL, we wanted to reward football fans with an extra special way to ring in game day this year," said Corey Brown, Senior director of digital at Bud Light. "Homesick nailed the feeling that you can only get when gearing up for a great game!”
The Homesick x Bud Light Tailgate candle is available at homesick.com beginning today. For an additional $15, customers can print a personalized message on the candle's glass jar to commemorate tailgating moments with fellow football fans and friends. If your memories entail a particular spine-tingling game-winning touchdown, your favorite player’s memorable post-game quote, or an ode to the best game your tailgating posse has ever witnessed. They will forever burn bright with the strike of a match on this game day keepsake.