09.29.21
DefenAge Skincare, manufacturer and distributor of evidence-based, anti-aging products, announces today the launch of DefenAge Pro Exclusive Platinum Edition product line, available solely through medical aesthetic service providers.
DefenAge Pro Exclusive Platinum Edition has an increased concentration of DefenAge’s proprietary age-reversing molecule, Age-Repair Defensins. Proven to reduce global signs of aging and ignite a wound-healing response in the skin, defensins are one of the most powerful anti-aging technologies available. Consumers can now access even more potent defensins-packed formulas through their aesthetic providers.
“There are a few indicators showing that the increase in the concentration of defensins in the formulas will be beneficial; for example, we know that the 8-in-1 BioSerum, which contains meaningfully more defensins than the 24/7 Barrier Balance Cream, produces enhanced results versus the cream both when it is used alone as a topical skincare or in conjunction with aesthetic treatments,” said dermatologist Amy Forman Taub who was part of the clinical team who performed a clinical study on defensins. “I expect that patients may respond to the DefenAge Pro Exclusive products faster; improvement may be observed at higher levels, and we may see a wider range of results.”
Dr. Gregory Keller, a facial plastic surgeon from Santa Barbara, said applying the defensin-molecules, which the body produces less of with age, will completement the body’s own response and strengthen the results of aesthetic treatments including fractional and ablative lasers or cold microneedling.
“I will also not be surprised to see enhanced benefits from combining the DefenAge Pro Exclusive treatment and neurotoxin or filler injections,” said Keller.
Since the launch of its first products in 2015, DefenAge has been committed to, and focused on distribution through medical aesthetic service providers. As a premium, professional-grade brand, DefenAge is very selective on the authorization of distributors, has never approached the mass market of department stores, and never authorized sales on aggregation websites such as Amazon, e-Bay, or Walmart.com. The new DefenAge Pro Exclusive Platinum Edition line extends this tradition of professional exclusiveness and provides a superior product that will only be available in medical aesthetic practices.
“The aesthetic clinical market has always wanted and asked for a competitive advantage,” shared Tom Kissel, DefenAge’s vice president of sales. “The aesthetic clinical community demands proprietary product offerings, to not compete directly with the manufacturers on the direct-to-consumer market, products to not be sold online, rewards for product loyalty, and expects the industry to help drive patients into their offices. For the last 20 years, medical professionals have been looking for an exclusive edge on the competition, now we are bringing it to them.”
Professional aesthetic providers can register for their Pro Exclusive Platinum Edition here.