05.09.24
Arm & Hammer has partnered with sports broadcaster Erin Andrews to launch its new Deep Clean Liquid Detergent and Power Paks.
The concentrated detergents attack stubborn stains and odors, from set-in spaghetti sauce to sweaty workout clothes, with pH Power Technology featuring millions of ionic micro-scrubbers that penetrate deep between fibers, the brand says.
“Our new breakthrough innovation, Arm & Hammer Deep Clean Stain and Odor detergents tackle tough caked-in stains and odors that linger deep, wash after wash,” said Laurie Kirschner, senior marketing director of Arm & Hammer Laundry. “Our goal was to create our most powerful laundry detergent to ensure a deep clean without digging deep into your pockets. We are thrilled to partner with Erin Andrews for the launch of Deep Clean detergents because she knows the importance of balancing a busy lifestyle on and off the field, and powering through to get it all done.”
Tackling Odors with Erin Andrews
Brand Ambassador Erin Andrews, better known as sports broadcaster for the NFL, has integrated Arm & Hammer Deep Clean detergent into her family’s busy lifestyle.
“In my world, there is never an off-season, so it's essential that my family's clothes are always clean,” said Andrews. “Arm & Hammer Deep Clean detergents’ micro-scrubbers power out stains and odors, empowering me to tackle my days with confidence.”
Available in liquid and convenient Power Paks with two enticing scents, Sparkling Clean and Radiant Burst, Deep Clean laundry detergents are compatible with both standard and high-efficiency washing machines and perform across all water temperatures.
Arm & Hammer Deep Clean liquid detergents and Power Paks can be found at major retailers nationwide both in-store and online.