Orlando, FL
www.tupperwarebrands.com

Sales: $286 million

Tupperware is starting to pare down its beauty and wellness portfolio. In the fourth quarter of 2021, the company entered into a definitive agreement for the sale of its House of Fuller beauty business in Mexico. Fuller Cosmetics—with 100 years of experience in the world of beauty in direct sales—is successful in both Mexico and South America. Terms of the transaction, including the anticipated closing date, were not disclosed at press time.

The sale of the House of Fuller beauty business follows the company’s sale of its Avroy Shlain beauty business in South Africa during the first quarter of 2021. The company is currently exploring the sale of its Nutrimetics and Nuvo businesses, too.

For Tupperware corporate, net sales increased 3% to $1.6 billion for the fiscal year ended Dec. 25, 2021.

Tupperware has a new chief financial officer. Mariela Matute brings more than 20 years of experience in various finance roles spanning the technology, consumer and manufacturing sectors to the role. She will assume the position of CFO from Sandra Harris, who was serving as both CFO and COO.

Mariela Matute is Tupperware’s new chief financial officer.

Mascara from Armand Dupree.

Orlando, FL
www.tupperwarebrands.com

Sales: $233 million

Tupperware wants out of the makeup and skin care business and has been working to shed its non-core assets. One business, Avroy Shlain, which Tupperware Brands Corporation purchased in 2005, was sold to private equity firm Trinitas Equity Partners in March.

In November 2020, Tupperware Brands announced a partnership with TerraCycle’s circular reuse platform Loop. Through the alliance, Loop says consumers across the US will one day be able to products from leading consumer brands and retailers packaged in reusable Tupperware packaging.

This partnership is intended to launch in 2021, initially offering to consumers across the United States the ability to purchase products from leading consumer brands and retailers packaged in durable, reusable Tupperware products. Aligned in the collective mission to reduce waste through a circular recycling system, the collaboration will provide a new packaging offering for Loop while advancing Tupperware’s No Time to Waste initiative to significantly reduce single-use plastic and food waste by 2025.

Tupperware is the first reusable plastic container brand partner for Loop, adding to the platform’s catalog of reusable glass and metal containers. Due to the strength, resilience and weight characteristics of reusable plastic solutions and Tupperware’s experience and knowledge in engineered resin and sustainable plastics technology, Loop’s brand partners will have the opportunity to access enhanced options to package, store and ship products to US consumers through a collaboration with Tupperware.

“From our start nearly 75 years ago, Tupperware has been the leader in reusable, environmentally friendly and long lasting products in homes around the world,” said Patricio Cuesta, president of commercial worldwide at Tupperware Brands. “By teaming up with Loop, we are excited to use our knowledge in product design and reusability to contribute to the circular recycling model. This partnership also allows us to learn more on how to address single-use plastic in the packaging of our own products to make it more sustainable for the future. We look forward to teaming up with other brands to collectively work to nurture a better future for our planet and communities by finding solutions to reduce waste across consumer touchpoints.”

Loop is a global reuse platform that partners with brands and retailers with the objective of shifting from a disposable to a durable supply chain.

Orlando, FL
www.tupperwarebrands.com
Sales: $293 million
Note: $293 million (estimated) for beauty products. Corporate sales: $1.8 billion

Personnel changes have been big at Tupperware so far for the year, kicked off with E.V. (Rick) Goings, chairman emeritus of Tupperware Brands, retiring from the board, effective Feb. 19, 2020.

“Leaving the Tupperware Brands board will allow me to focus on my philanthropic work, especially as chairman and co-founder of the World Federation of Youth Clubs, which supports youth service organizations around the world,” said Goings.

“We would like to thank Rick for his service and leadership at Tupperware,” said Susan M. Cameron, chairman, Tupperware Brands. “Rick has been a visionary leader at the company, and we look forward to following his next chapter as he turns his focus to his valuable philanthropic work.”

Tupperware’s board appointed Miguel Fernandez as president and chief executive officer, effective April 6. He was the former global president of Avon Products Inc.

The board also welcomed Richard Goudis as executive vice chairman, effective March 12, 2020. He is the former chief executive officer of Herbalife Nutrition Ltd.

Following months of organization design work with a leading management consulting firm, Fernandez took the first steps to execute upon the planned restructure of Tupperware in April 2020. According to the company, the new organization structure allows the company’s leadership team to acutely focus on stabilizing the core business, concentrating on its largest countries, sharing best practices across its portfolio of markets and accelerating customer and sales force acquisition and activity levels, while also improving the efficiency of all operations by separating the commercial functions from the back-office functions. This structure is intended to turnaround the financial performance of the business as Tupperware Brands develops and implements a more aggressive growth strategy in the years ahead.

According to the brand, a handful of new executive hires will bring the necessary skills and experience to help execute the turnaround plans in the near-term and its growth strategies for the long-term.
Most immediately, these new leaders will make an impact by helping the organization adapt quickly to navigate the current circumstances surrounding COVID-19 and the business trends experienced in 2019, said Tupperware.

Orlando, FL
www.tupperwarebrands.com
Sales: $336 million

Sales: $336 million (estimated) for beauty products. Corporate sales: $2.1 billion.

At Tupperware, the company’s mission is to inspire women to cultivate the confidence they need to enrich their lives, nourish their families and fuel communities around the world. According to CEO Tricia Stitzel, “Throughout our more than 70-year history, we have delivered iconic brands to our customers by focusing on the strength of our products, our people, our purpose and our community of three million sellers. Tupperware has a unique value proposition with an innovative and diverse pipeline of iconic products, an expansive geographic footprint with a strong presence in emerging markets, and a relevant relationship and social selling model. But as the world changes, so must our organization.”

In 2018, total company sales fell 8% to $2.1 billion. However, it grew sales in more than half of its business units and employed 12,000 people globally with 700 based in the US, according to its annual report. Globally, Tupperware has an independent sales force of 3.1 million.

This year, Tupperware created a new position, senior vice president, business transformation, and promoted senior vice president Nicholas Poucher to the role, in November. In addition to shaping and overseeing existing projects, Poucher will work cross-functionally to identify new opportunities to realize growth and efficiencies across the organization, with the goal of achieving operational excellence that is effectively aligned with the company’s business model.

“We expect that by 2022 our transformation initiatives will enable annual mid-single digit local currency sales growth and generate about $50 million in annualized savings once fully implemented,” said Stitzel.

Orlando, FL
www.tupperwarebrands.com

Sales: $339 million (estimated) for beauty products.

Big changes, in product mix and personnel moves, are reshaping Tupperware, which celebrates its 70th anniversary in 2018. Last year, the company sold Beauticontrol to Youngevity International. Under terms of the deal, Youngevity will integrate Beauticontrol’s sales force into its company, marketing Beauticontrol branded products, as well as the other brands in Youngevity’s product portfolio. Youngevity will also market Beauticontrol branded products to its existing member base. Tupperware will earn a royalty based on future sales of the Beauticontrol sales force, and sales of the Beauticontrol product line by the existing Youngevity members.

At the time of the announcement, Tupperware executives maintained that, as part of Youngevity, the Beauticontrol product line will have a wider audience through its existing members and by joining Youngevity, the Beauticontrol sales force members will be able to enjoy a terrific direct selling earning opportunity. Maybe, but BeautiControl’s sales had been declining for years.
Patricia A. Stitzel is the new president and chief executive officer at Tupperware. Stitzel has served as the company’s president and chief operating officer since October 2016. Prior to this role, she served as group president, Americas, and in leadership positions of increasing responsibility in Europe and the US since joining the company in 1997.

She replaces EV (Rick) Goings who had led the company since 1992 and had served as its chairman and CEO since 1997. Goings will serve as executive chairman and focus on the successful transition and leadership of the company’s purpose-centered initiatives.

Orlando, FL
407.826.5050
www.tupperwarebrands.com

Sales: $416 million for cosmetics. Corporate sales: $2.2 billion.

Beauty and personal care make up about one-fifth of Tupperware’s sales. The company is best known, of course, for its eponymous food storage line. But 2015 sales went bad when you factor in Forex results, since the bulk of Tupperware’s beauty business takes place outside the US.  By brand, Beauticontrol was busy expanding its Regeneration Tight, Firm & Fill range. Tupperware Brands Brazil introduced the Nutricosmetics range in that country with a new cosmetics, fragrances and skin care products.
Finally Avroy Shlain relaunched its daily skin care ranges with two variants, the Nucelle range for dry skin and Tahlita range, which features more advanced ingredients, for combination skin.

Orlando, FL
407.826.5050
www.tupperwarebrands.com

Sales: $520 million for cosmetics. Corporate sales: $2.6 billion.

Corporate sales fell 2%. Beauty and personal care accounts for 20% of Tupperware’s global sales, and beauty sales in North America accounted for about half that. But company executives really have their eyes on emerging markets. That’s because established markets have just 14% of the world’s population and represented 34% of corporate sales. Meanwhile, emerging markets represent 86% of the world’s population and 66% of Tupperware’s sales.

Clearly, there’s room for growth, and China and India are leading the way. For example, last year Tupperware had less than $100 million in sales in India and just one consultant per 4,900 people. In China, sales topped $100 million, but there was just one outlet per 260,000 people.

To reach more consumers, Tupperware is enhancing its sales force’s digital tools.

Orlando, FL
407.826.5050
www.tupperwarebrands.com

Sales: $557 million for cosmetics. Corporate sales: $2.6 billion. Net income: $274 million.

Corporate sales rose about 3% last year, but beauty sales dipped nearly 9%. Beauty sales in North America fell 8%, due to lower volume and unfavorable product mix. Company executives blamed the decline in volume and mix on a smaller Fuller Mexico sales force (due to ineffective recruiting from high field manager turnover), and a smaller and less active sales force in BeautiControl (reflecting ineffective recruiting and the inability to motivate the passive seller base). Those results are a bit of a letdown for Tupperware, which, in recent years, has found great success in Latin America by convincing consumers to try its beauty brands before it starts pushing its food storage solutions. That’s because Latin American women care more about their looks than any other region in the world. (For more on Brazil and its beauty market, see p. 42 in this issue.)

For the first quarter of 2014, beauty sales fell nearly 12% to less than $128 million. Meanwhile, corporate sales were flat at $663 million.

Orlando, FL
407.826.5050
www.tupperwarebrands.com

Sales: $711 million for cosmetics. Corporate sales: $2.6 billion. Net income: $193.0 million.

Tupperware CEO Rick Goings made headlines this year, saying that the US is a  “Wal-Mart market,” according to reports. But on a global scope, the company is seeing gains boosted by growth in Asia and South America.

“We are not reliant on one part of the world or one market to perform in order to deliver,” Goings said, defining its  established markets as those in Western Europe including Scandinavia, Australia, Canada, Japan, New Zealand and the US. All other markets are classified as emerging markets.

For 2012, corporate sales stayed flat at $2.6 billion and net income fell 12%  to $193.0 million. Beauty sales rose 5% globally to $711 million, but in  North America fell 12% to $348.3 million. This decrease was primarily a result of smaller and less active sales forces in both Fuller Mexico, due to higher field manager turnover, and BeautiControl, from higher achievement standards for awards and fewer promotionally driven initiatives compared with 2011.

The company also had two personnel changes this year, with the addition of Mercedes Bazterrica as senior vice president and chief brands officer this Spring. Previously, she was vice president, marketing, international with Kimberly-Clark Corporation, where she had a tenure of 13 years.

Lillian D. Garcia is now executive vice president and chief human resources officer; formerly executive vice president and president Fuller Argentina.

Goings also received the CEO of the Year award from the Holmes Group, an organization dedicated to proving and improving the value of public relations, during a May 7 ceremony in New York City.

Tupperware sales were up 4% to $662.9 million for the 13 weeks ended March 30, 2013, the company said.

Orlando, FL
407.826.5050
www.tupperwarebrands.com
Sales: $676 million for cosmetics.
Corporate sales: $2.6 billion. Net income: $218 million.

Corporate sales rose 12% while net income declined 3%. Sales of beauty products accounted for 26% of revenue last year, but in some regions, beauty is everything. In 2005, Tupperware acquired six beauty brands at a cost of $557 million. In 2011, half of Tupperware’s $711 million in sales in Latin America came from the beauty products category. But that percentage can vary by country. For example, in Uruguay, beauty care represents 70% of sales. In fact, Latin America is the only region in the world where Tupperware stresses beauty first and traditional Tupperware containers second.

That’s music to chairman Rick Goings’ ears. After all, he spent seven years at Avon before joining Tupperware in 1992.

In April, Tupperware signed RF Binder Partners as its global PR agency to work on corporate and investor relations efforts, social responsibility initiatives, consumer engagement and media outreach. RF Binder will also raise awareness of Tupperware’s Chain of Confidence initiative, a global movement that focuses on the importance of women’s self-confidence and their relationships with other women.

Tupperware also launched a “Global Links” program with the help of the Secretary of State’s Office and Rollins College, in which it invited an Iraqi professor, Amel Abed Mohammed Ali, to live in Florida for one year and study business. Ali will then share what she learns with other women when she returns to Iraq.

Orlando, FL

407.826.5050

www.tupperwarebrands.com

Sales: $737 million

Sales:

$737 million for cosmetics. Corporate sales: $2.3 billion. Net income: $300 million for the year ended Dec. 26, 2010.

Tupperware, founded by Earl Tupper back in 1946, is celebrating its 65th anniversary this year. For the full year, corporate sales stayed almost flat at $2.3 billion. However, beauty care sales slipped 5%. Net income was $300 million for the year ended Dec. 26, 2010.

Group sales grew 6% in local currency, with the beauty brand segments up 6% in local currency, the company said. Beauty North America’s sales were $406.0 million and “Beauty Other” recorded sales of $331.0 million.

In early 2011, Tupperware Brands’ chairman and CEO Rick Goings was named a Knight in the French Legion of Honor. He was awarded this honor by Marie-France de Chabaneix, président d’honneur of Nutrimetics, France at a ceremony held in Paris at the residence of Charles H. Rivkin, US Ambassador to France and Monaco.

French President Nicolas Sarkozy has extended the distinction of Knight to Goings for his service to and support of women and disadvantaged children. Initiated by Napoleon Bonaparte in 1802, the Legion of Honor is the highest award presented to non-French citizens in recognition of military, cultural, scientific, or social contributions to France.

“It is truly an honor to receive the distinction of Knight,” said Goings. “For nearly 20 years, I have been committed to Tupperware’s vision to enlightening, educating, and empowering women by offering a path defined not only by monetary gain, but by the desire to improve her quality of life and that of those around her. We provide her with the foundation she needs to build a better life.”

More honors went Goings way in May, when he was elected chairman of Business Executives for National Security (BENS), a non-partisan organization that supports the US government by applying pro bono best business practice solutions to its most intractable national security challenges.

Goings has been a BENS member since 2002 and a member of the Executive Committee since 2009. He was recently part of a joint delegation between BENS and the US Department of Defense Task Force for Business and Stability Operations (TFBSO) that visited Iraq to learn more about local businesswomen, the challenges they face in Iraq’s fast-growing economy, and the potential business and investment opportunities in the country. The delegation was the first of its kind to visit Iraq solely for the purpose of studying women’s issues.

“I’m honored to expand my role at BENS and work even more closely with the board and membership to apply best practices from Corporate America against the national security challenges we face today, both here and abroad,” said Goings.

Orlando, FL
800.366.3800
www.tupperware.com
Sales: $701 million

Sales:
$701 million for cosmetics. Corporate sales: $2.1 billion. Net income: $175 million for the year ended Dec. 26, 2009.

Beauty sales fell 8% to $701 million. Sales in North America slipped 16% to $392 million. The decline in sales was primarily due to a smaller sales force as the unit continued to struggle with recruiting this year.

At the beginning of 2010, BeautiControl implemented a new sales force compensation plan that the company expects will better align the earnings opportunity for the sales force with the focus on selling through spa parties and recruiting efforts.

Fuller Mexico benefited from a change in the market’s value chain implemented in the third quarter of 2009 as well as a modest increase in average order size that offset the slight drop in the number of sellers, according to Tupperware.

Orlando, FL
800.366.3800
www.tupperware.com
Sales: $752 million

Sales: $752 million for cosmetics. Corporate sales: $2.1 billion. Net income: $161 million.

Beauty product sales rose 4.5% last year. Sales in North America slipped less than 1%. The good news in North America was that higher sales in Mexico were driven mainly by a higher average active sales force, achieved in the first half of the year, partially offset by lower productivity.

However, the increase in Mexico was offset by a 6% slide in sales in BeautiControl North America. Tupperware executives blamed the decline on the weak U.S. economy and “less than optimal execution of recruiting and promotional programs and merchandising of products.” The firm changed the leader of this business at the beginning of 2009, and said it is focused on improving execution of its strategies.

Last year, Tupperware introduced Armand Dupree, with a product line similar to Fuller Mexico, aimed at the Hispanic market in the U.S. Personal care sales outside North America surged nearly 17% to $292 million.

For the first quarter of 2009, sales of personal care products fell 18% to just under $150 million. Sales in North America fell nearly 24% to $87.4 million, while sales outside North America dropped just under 10% to $62.1 million.

Orlando, FL
800-366-3800
www.tupperware.com
Sales: $719 million

Sales:

$719 million for beauty and personal care products. Corporate sales: $1.98 billion. Net income: $116.9 million.

Beauty North America’s sales increased 9% last year, due to a strong performance in Fuller Mexico and modest growth in BeautiControl. Outside North America, sales were up due to gains in Central and South America and the Philippines.

Beauty products are sold in 23 markets throughout the world via an independent sales forces. According to Tupperware, the company has particularly high shares of the direct selling and/or beauty market in Mexico, South Africa, the Philippines, Australia and Uruguay.

Last year, the beauty business sales force totaled 1.1 million, with 627,000 based in North America.