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Software Solutions for Beauty & Personal Care

Eduard Marfa, global marketing director, consumer products and retail, explains how the experts at Siemens can help future proof your business.

Beauty brands must manage a complex mix—formula development, scale up, supply chain, regulations, sustainability and quality control, to name just a few aspects of their daily operations. And the speed at which the market moves today places pressure throughout the entire organization. Eduard Marfa, global marketing director, consumer products and retail at Siemens, discusses how software solutions can help future proof your beauty and personal care business.

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