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Trending chocolate-brown and vanilla-latte tones take brunette and blonde hair up a notch—or shot!
July 1, 2024
Coffee-inspired lip products have been all the hype this summer (hello, Summer Fridays’ Iced Coffee Lip Butter Balm and Lip Lab’s new Dark Chocolate Espresso flavor). Now, consumers are craving that rich coffee color in their hair.
Capitalizing on this coffee trend in color cosmetics, LumiShine has introduced a new Mocha and Natural Beige permanent color series. These intermixable crème shades are suitable for brunette and blonde hair while providing 100% gray coverage and built-in bond-building and protection that lasts up to 30 shampoos, per the brand.
Aimed to take brunette and blonde hair up a notch (or figurative shot!), these trending chocolate-brown and vanilla-latte tones from the color system LumiShine’s Mocha and Natural Beige permanent crème shades deliver up to two-times the shine; reduced breakage and restrengthened hair; and color longevity and vibrancy in a low-ammonia formula with bond-building ArgiPlex Technology to strengthen strands.
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