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The short featuring “Chella Man” is entered in the juried category Tribeca X Content Creator/Influencer and will compete for the Tribeca X Social Impact and Tribeca X Environmental Impact awards.
By: Lianna Albrizio
June 9, 2024
ELF Beauty will debut the newest episode of its self-expression-focused documentary series “Show Your(s)elf” on June 6 at the 23rd Tribeca Festival.
Entered into the 2024 Tribeca X Award Competition, the short film features Chella Man and his journey as a deaf genderqueer artist. The Chella Man “Show Your(s)elf” short will be shown on the official Tribeca Festival schedule with additional mini documentaries in the series that feature disruptors with kind hearts who have overcome adversity in a unique way, per brand officials.
The short featuring “Chella Man” is entered in the juried category Tribeca X Content Creator/Influencer and will compete for the Tribeca X Social Impact and Tribeca X Environmental Impact awards. Winners will be announced June 11.
“Show Your(s)elf” has additional episodes featuring world record-holder swimmer Anastasia Pagonis, who started competitive swimming as she became blind at age 14 and advocates for mental-health initiatives; Amanda Nguyen, an activist for survivors of sexual violence and an astronaut who will be the first Vietnamese woman in space this fall; and Viktoria Modesta, a bionic pop artist and innovator in the post-disability community who explores modern identity through performance, fashion, avant-garde visuals and more.
“It’s important to bring extraordinary humans like Chella, Tas, Amanda and Viktoria into the collective cultural conversation,” said Kory Marchisotto, chief marketing officer, ELF Beauty. “By showing their truest selves and sharing how they find beauty in all the moments between resilience and triumph, we believe they will inspire others to be positive, inclusive and accessible. By authentically refusing to fit into any stereotype, each superhero of Show Your(s)elf mirrors ELF’s vision to be bold disruptors with a kind heart.”
ELF is reportedly the first beauty brand to participate in the Tribeca Festival in over 10 years. Festival attendees will learn about the making of the “Show Your(s)elf” series from the diverse cast and Marchisotto during a panel discussion immediately following the premiere screening event at NeueHouse.
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