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Forty small business owners and entrepreneurs across the industry have been awarded one-time grants in partnership with GlobalGiving, the NAACP and Hispanic Federation.
By: Lianna Albrizio
June 24, 2024
L’Oréal USA has named the recipients of the second edition of its Inclusive Beauty Fund to small business owners and entrepreneurs spanning across businesses including salon owners, hair care and beauty service educators, beauty product founders, salon owners, spa owners, extensions artists, braiders, estheticians, barbers and stylists nationwide.
The Inclusive Beauty Fund is administered in collaboration with the NAACP’s Economic Empowerment Fund and Hispanic Federation, respectively, through L’Oréal’s partnership with GlobalGiving.
The Inclusive Beauty Fund grant recipients include the following:
Akua Robinson, Friends in Beauty, Washington, D.C.Alicia Castillo, Aesthetics by Alicia LLC, Albuquerque, NMAnnette Colon, Lofte Natural Care, Ponce, PRAnthony Cano, Uppercuts Barber, Grand Prairie, TXAnthony Davis, Headz 1st Barber Institute, Sterling, VAAshley Hoskin, Cah-Cah Bug’s Infusions and More, Florissant, MOAshley Rankin, AR Naturals Skin Ltd., Aurora, COBreanna Smalls, Bare Beauty Aesthetic, Teanec, NJBriana Williams, LipLoveLis ne, Richmond, VACarolina Contreras, Miss Rizos Salon, New York, NYCharleny Escalante, Challure, Inc., Plainview, NYCory Varona, OCOA, Sinking Spring, PACrystal Green, Organic Roots Natural Hair Studio, Bossier City, LADenise Smith, Haute Mode Enterprises, Philadelphia, PADestiny Gunn, Goodness Collection by 9 Fruits LLC, Sterling, VAEmpress Ayr, Luxurious Peace Inc, Los Angeles, CAFlor Silva, Lux Studio, Vestavia Hills, ALIgnacio Davila Ayala, Illussion of Beauty, Chicago, ILIlene Choi, SJC Creative Inc, (Luxurious Wellniss), Orange, NJIngrid Garcia, Ingrid Nails, Hapeville, GAJarely Jones, Faith in curls/Arnopulo, Deltona, FLJazmin Alvarez, Pretty Well Beauty, New York, NYJennifer Bordes, JBD Hairstyling, Inc., Brooklyn, NYLakeisha Turner, Keisha Elise Cosmetics, Raleigh, NCLaura Termini, Chicanol, Miami, FLMaribel Martinez Pedroza, Maribella Salon, Wilmington, DEMarie Rolla, Black Sheep Salon LLC, Long Beach, CAMatthew J. Sánchez, Matteo Parfums, Moreno Valley, CAMichele Aquino, The Glam Box, New York, NYMiona Short, Shukrah, Chicago, ILNaChé Thompson, NaChé Cosmetics Inc., San Bernardino, CANaima Solano, Beachbum Wisdom Studio, Long Beach, CAReyna Curtis, Houston Loc Fairy, Houston, TXRoberta Easter, Enchanting Soap Collections, Albuquerque, NMSamaria Robinson, Be-you-tified by Mari LLC., Stone Mountain, GAShajarazade Rodriguez, Vogabeauty, Charlotte, NCTabatta Davila, Permanent Cosmetics by Taby, Provo, UTToni Lee Jimenez, Chica Beauty LLC, San Antonio, TXTranette Johnson, Yummy Beauty Company LLC, Tempe, AZZechra Williams, Evolution Beauty Lodge, Palm Bay, FL
The Inclusive Beauty Program was founded in 2021 recognizing that beauty businesses were some of the most acutely impacted by the economic fallout of the worldwide pandemic and resulting shutdowns. L’Oréal USA partnered with the NAACP to provide much-needed support in terms of funding and business mentoring to 33 small beauty businesses. Grant recipients used the funds to grow their inventory, refine marketing strategies and open new retail locations.
In 2024, L’Oréal USA expanded the program to include NGO partner Hispanic Federation and grant administrator GlobalGiving, amplifying the reach and impact of the program. In addition to one-time funding, the company is committed to providing grantees with professional mentorship and business development support with the participation of top executives from its leading beauty brands and its professional beauty products distributor, SalonCentric.
The NAACP and Hispanic Federation will each award 20 one-time grants of $10,000 each, providing financial support and resources to small businesses and entrepreneurs.
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