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NuSkin Sees Success With Skin Care Device Product Development

Topsellers include the Nu Skin ageLOC LumiSpa and Facial Spa.

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By: Melissa Meisel

NuSkin Sees Success With Skin Care Device Product Development

According to a Mintel report, 75% of women in the US are said to either use or are interested in trying skin care devices – opening the market for continued development.
 
Named the world’s #1 brand for beauty devices by Euromonitor International for four consecutive years, Nu Skin has seen this shift in consumer behavior with triple-digit growth in the US, LATAM and EMEA over the last year primarily due to device sales – with top sellers including the Nu Skin ageLOC LumiSpa  and Facial Spa



The Nu Skin ageLOC LumiSpa



According to the company, Nu Skin is also uniquely positioned in the beauty device category because of its extensive R&D efforts: each Nu Skin device has complimentary products (i.e. conductive gels and cleansers) to maximize results.

In other news, Nu Skin debuted a line of clean beauty products in  with the launch of Nutricentials Bioadaptive Skin Care. Products are made with bioadaptive extracts from plants that thrive in extreme climates to help skin bounce back from daily life stressors.
 

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