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Alix Earle, Jonathan Monroe Are Fast-Growing Beauty Influencers on Instagram

Some of the biggest names got their start on, where else? TikTok.

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By: Tom Branna

Alix Earle, Jonathan Monroe Are Fast-Growing Beauty Influencers on Instagram

You need a scorecard to figure out who’s winning on social media. Many of the beauty influencers on Instagram got their start on TikTok. Here are the beauty influencers with the highest growth rates in followers, according to Dash Hudson. Looking for more influencer rankings? Here's data from Mintel on some of the biggest names online. Cosmetic Executive Women (CEW) has its favorite influencer: Mariale Marerro was named Beauty Creator of the Year by CEW. Check out our story here.

Finally, if you want to know who makes the dough on social media, click here.


Fast-Growing Beauty Influencers



1. @diaryoftroubledskin: +624% (127,000 followers)

2. @alix_earle: +573.4% (1.7 million followers)

3. @jonathankmonroe: +525.3% (569,000 followers)

4. @tatanisha_sankar: +396.9% (37,400 followers)

5. @skincare.ninja: +382.2% (118,000 followers)

6. @jaeldorotan: +379.4% (161,000 followers)

7. @catquinn: +311.6% (68,400 followers)

8. @sambinaa: +227.1% (17,200 followers)

9. @glowwitherin: +167.9% (31,300 followers)

10. @brittminetti: +164% (12,100 followers)

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