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The inside story about what stylists think about the state of the industry and the state of your products and ingredients.
By: Tom Branna
June 1, 2016
A blustery day can unravel even the most well coiffed hair; economic headwinds can do the same to hair salon sales. In 2015, overall salon industry sales for all categories rose 3.2%, according to the 2015 Salon Industry Study, published by Professional Consultants & Resources, LLC, Plano, TX. Sales of hair care products accounted for $3.2 billion at manufacturers’ dollars in 2015. “We are in a slow recovery mode,” explained Cyrus Bulsara, president, Professional Consultants & Resources. “We are projecting this recovery to an up curve at 4.5% in 2020.” According to Bulsara, premium A- and B-class, mall-based salon chains like Regis, Toni & Guy, JCPenney and Ratner continue to decline, losing clients and revenue to low priced chains like Great Clips and Sport Clips. He noted that major growth of family-economy chains Great Clips, Sport Clips and larger suite rentals are continuing to take share from traditional independent artistic salons, as well. However, better independent artistic salons are growing by focusing on special effects hair color like highlights, balayage, babylights, sunlights and ecaille. To find out what’s on-trend and what’s missed the mark, we contacted those on the front lines, the stylists, to find out what’s working and what’s not.
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